Dr. Max McKeown is an English writer, consultant, and researcher specialising in innovation strategy, leadership and culture. He has written six influential books and conducts research with Warwick Business School. He is a fellow of the RSA. He served on the advisory board for the Rollins Center for eBusiness. He earned his master’s degree in Business Administration and PhD from the Warwick Business School
Speaker, Innovator & Author of The Strategy Book, Adaptability and The Innovation Book, Creator of Speed Strategy, Strategic Psychologist.
In this engaging conversation, Dr. Max McKeown, a strategic psychologist, discusses the importance of strategy in leadership and innovation. He emphasizes that strategy is not just a document but a dynamic process that connects actions to desired outcomes. Dr. McKeown shares insights on how leaders, especially COOs, can engage with strategy, the significance of time for reflection, and the need for adaptability in a rapidly changing world. He also highlights common pitfalls in strategic thinking and the power of innovation as a means to achieve organizational goals.
Max’s website https://thespeedstrategy.com
Max’s latest book https://www.amazon.co.uk/Strategy-Book-Max-Mckeown/dp/1292466634
Takeaways
- The difference between a good manager and a great leader is strategic thinking.
- Strategy is everything that leads from where you are to where you want to be.
- Engaging with strategy requires asking the right questions.
- Time for strategic reflection is crucial for effective leadership.
- Balancing strengths and weaknesses is essential for a COO.
- Strategy should be integrated into every aspect of the organization.
- Innovation is about making new ideas useful for achieving goals.
- Strategic procrastination can hinder organizational success.
- Understanding the connection between actions and results is key to effective strategy.
- Culture and strategy must work together for successful execution.
